{"id":7032,"date":"2025-07-22T07:29:17","date_gmt":"2025-07-22T07:29:17","guid":{"rendered":"https:\/\/www.lafiracentrecomercial.com\/?p=7032"},"modified":"2025-07-22T07:33:53","modified_gmt":"2025-07-22T07:33:53","slug":"la-fira-celebra-una-campanya-destiu-amb-musica-tallers-i-la-ruleta-mes-esperada-de-lany","status":"publish","type":"post","link":"https:\/\/www.lafiracentrecomercial.com\/ca\/la-fira-celebra-una-campanya-destiu-amb-musica-tallers-i-la-ruleta-mes-esperada-de-lany\/","title":{"rendered":"La Fira celebra una campanya d\u2019estiu amb m\u00fasica, tallers i la ruleta m\u00e9s esperada de l\u2019any"},"content":{"rendered":"\n<h5 class=\"wp-block-heading\"><\/h5>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cada dimarts, el centre comercial sortejar\u00e0 desenes de premis amb la Ruleta de l\u2019Estiu: entrades de cine, invitacions a Port Aventura i Aquopolis, regals y moltes sorpreses<\/p>\n","protected":false},"author":2,"featured_media":7034,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-7032","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"featured_img_url":"https:\/\/www.lafiracentrecomercial.com\/wp-content\/uploads\/2025\/07\/NDP-CAMPANA-VERANO-LA-FIRA.webp","custom_meta":{"contentDirectorios":"","contentAux":"<div data-id=\"7032\" class=\"mfn-builder-content mfn-default-content-buider\"><section class=\"section mcb-section mfn-default-section mcb-section-zya15xmm4 default-width\"   style=\"\" ><div class=\"mcb-background-overlay\"><\/div><div class=\"section_wrapper mfn-wrapper-for-wraps mcb-section-inner mcb-section-inner-zya15xmm4\"><div  class=\"wrap mcb-wrap mcb-wrap-57fgysmgw one tablet-one laptop-one mobile-one vb-item clearfix\" data-desktop-col=\"one\" data-laptop-col=\"laptop-one\" data-tablet-col=\"tablet-one\" data-mobile-col=\"mobile-one\" style=\"\"   ><div class=\"mcb-wrap-inner mcb-wrap-inner-57fgysmgw mfn-module-wrapper mfn-wrapper-for-wraps\"  ><div class=\"mcb-wrap-background-overlay\"><\/div><div  class=\"column mcb-column mcb-item-b93pzwxr one laptop-one tablet-one mobile-one column_heading vb-item\" style=\"\" ><div class=\"mcb-column-inner mfn-module-wrapper mcb-column-inner-b93pzwxr mcb-item-heading-inner\"><h1 class=\"title\">La Fira celebra una campanya d\u2019estiu amb m\u00fasica, tallers i la ruleta m\u00e9s esperada de l\u2019any<\/h1><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"section mcb-section mfn-default-section mcb-section-nclnlo4md default-width\"   style=\"\" ><div class=\"mcb-background-overlay\"><\/div><div class=\"section_wrapper mfn-wrapper-for-wraps mcb-section-inner mcb-section-inner-nclnlo4md\"><div  class=\"wrap mcb-wrap mcb-wrap-n7wicxah one tablet-one laptop-one mobile-one vb-item clearfix\" data-desktop-col=\"one\" data-laptop-col=\"laptop-one\" data-tablet-col=\"tablet-one\" data-mobile-col=\"mobile-one\" style=\"\"   ><div class=\"mcb-wrap-inner mcb-wrap-inner-n7wicxah mfn-module-wrapper mfn-wrapper-for-wraps\"  ><div class=\"mcb-wrap-background-overlay\"><\/div><div  class=\"column mcb-column mcb-item-41rdl25ri one laptop-one tablet-one mobile-one column_divider_2 vb-item\" style=\"\" ><div class=\"mcb-column-inner mfn-module-wrapper mcb-column-inner-41rdl25ri mcb-item-divider_2-inner\"><div class=\"mfn-divider mfn-divider-center\"><div class=\"mfn-divider-inner\"><\/div><\/div>\n<\/div><\/div><\/div><\/div><div  class=\"wrap mcb-wrap mcb-wrap-t76h8yas one tablet-one laptop-one mobile-one vb-item clearfix\" data-desktop-col=\"one\" data-laptop-col=\"laptop-one\" data-tablet-col=\"tablet-one\" data-mobile-col=\"mobile-one\" style=\"\"   ><div class=\"mcb-wrap-inner mcb-wrap-inner-t76h8yas mfn-module-wrapper mfn-wrapper-for-wraps\"  ><div class=\"mcb-wrap-background-overlay\"><\/div><div  class=\"column mcb-column mcb-item-gn9v2tqs one laptop-one tablet-one mobile-one column_column vb-item\" style=\"\" ><div class=\"mcb-column-inner mfn-module-wrapper mcb-column-inner-gn9v2tqs mcb-item-column-inner\"><div class=\"column_attr mfn-inline-editor clearfix\" style=\"\"><ul>\n<li>\n<h3><strong>Cada dimarts, el centre comercial sortejar\u00e0 desenes de premis amb la <em>Ruleta de l\u2019Estiu<\/em>: entrades de cine, invitacions a Port Aventura i Aquopolis, regals y moltes sorpreses<\/strong><\/h3>\n<\/li>\n<\/ul><\/div><\/div><\/div><div  class=\"column mcb-column mcb-item-jt1jy5han one laptop-one tablet-one mobile-one column_image vb-item\" style=\"\" ><div class=\"mcb-column-inner mfn-module-wrapper mcb-column-inner-jt1jy5han mcb-item-image-inner\"><div class=\"image_frame image_item no_link scale-with-grid element_classes alignnone stretch no_border mfn-img-box\" ><div class=\"image_wrapper\"><img width=\"1920\" height=\"1080\" src=\"https:\/\/www.lafiracentrecomercial.com\/wp-content\/uploads\/2025\/07\/WEB-VERANO-LA-FIRA1920X1080-copia.webp\" class=\"scale-with-grid\" alt=\"\" style=\"\" decoding=\"async\" srcset=\"https:\/\/www.lafiracentrecomercial.com\/wp-content\/uploads\/2025\/07\/WEB-VERANO-LA-FIRA1920X1080-copia.webp 1920w, https:\/\/www.lafiracentrecomercial.com\/wp-content\/uploads\/2025\/07\/WEB-VERANO-LA-FIRA1920X1080-copia-500x281.webp 500w, https:\/\/www.lafiracentrecomercial.com\/wp-content\/uploads\/2025\/07\/WEB-VERANO-LA-FIRA1920X1080-copia-1200x675.webp 1200w, https:\/\/www.lafiracentrecomercial.com\/wp-content\/uploads\/2025\/07\/WEB-VERANO-LA-FIRA1920X1080-copia-300x169.webp 300w, https:\/\/www.lafiracentrecomercial.com\/wp-content\/uploads\/2025\/07\/WEB-VERANO-LA-FIRA1920X1080-copia-768x432.webp 768w, https:\/\/www.lafiracentrecomercial.com\/wp-content\/uploads\/2025\/07\/WEB-VERANO-LA-FIRA1920X1080-copia-1536x864.webp 1536w, https:\/\/www.lafiracentrecomercial.com\/wp-content\/uploads\/2025\/07\/WEB-VERANO-LA-FIRA1920X1080-copia-133x75.webp 133w, https:\/\/www.lafiracentrecomercial.com\/wp-content\/uploads\/2025\/07\/WEB-VERANO-LA-FIRA1920X1080-copia-480x270.webp 480w\" sizes=\"(max-width:767px) 480px, (max-width:1920px) 100vw, 1920px\" \/><\/div><\/div>\n<\/div><\/div><div  class=\"column mcb-column mcb-item-lw7l0bcoq one laptop-one tablet-one mobile-one column_column vb-item\" style=\"\" ><div class=\"mcb-column-inner mfn-module-wrapper mcb-column-inner-lw7l0bcoq mcb-item-column-inner\"><div class=\"column_attr mfn-inline-editor clearfix\" style=\"\"><p style=\"font-weight: 400;\"><em>Tot el que et fa sentir l\u2019estiu \u00e9s a La Fira. L\u2019estiu comen\u00e7a<\/em> <em>aqu\u00ed<\/em> \u00e9s el lema amb qu\u00e8 <strong>La Fira Centre Comercial<\/strong> vol celebrar l\u00b4estiu juntament amb els seus visitants. Una campanya ambiciosa que combina lleure, cultura, premis i accions familiars amb l'objectiu de consolidar el centre com a punt de trobada a Reus durant el per\u00edode estival.<\/p>\n<p style=\"font-weight: 400;\">La programaci\u00f3 arrenca aquesta setmana i s'estendr\u00e0 fins a finals de setembre, incloent-hi tallers infantils, tardes musicals, promocions exclusives i un gran incentiu setmanal: la <em>Ruleta de l'Estiu<\/em>, una acci\u00f3 promocional dissenyada per premiar la fidelitat dels clients i, alhora, dinamitzar el consum local.<\/p>\n<p style=\"font-weight: 400;\"><strong>La\u2019 Ruleta de l\u2019Estiu\u2019: premis, emoci\u00f3 i fidelitzaci\u00f3<\/strong><\/p>\n<p style=\"font-weight: 400;\">A partir del 22 de juliol i fins al 26 d'agost, tots els dimarts a la tarda, el <strong>Punt d'Atenci\u00f3 al Client (PAC)<\/strong> de La Fira ser\u00e0 l'escenari de la <em>Ruleta de l'Estiu<\/em>. Una experi\u00e8ncia \u00fanica pensada per premiar els que confien en el centre comercial del Parc Sant Jordi.<\/p>\n<p style=\"font-weight: 400;\">El funcionament? Senzill: per cada compra igual o superior a 10 \u20ac (acumulable entre establiments), el client podr\u00e0 participar a la ruleta i guanyar un dels molts premis que tenim preparats: quatre entrades per passar una jornada inoblidable a <strong>Port Aventura<\/strong>; un centenar d'invitacions i descomptes 2x1 per a <strong>Aquopolis<\/strong>; 20 entrades dobles per gaudir de qualsevol pel\u00b7l\u00edcula als <strong>Cinemes Axion<\/strong>; productes exclusius de les marques del centre, articles de La Fira i altres regals sorpresa.<\/p>\n<p style=\"font-weight: 400;\">A m\u00e9s a m\u00e9s, la ruleta estar\u00e0 ambientada i dinamitzada, convertint els dimarts en una cita divertida i participativa per a tota la fam\u00edlia. Una acci\u00f3 amb esperit d\u2019estiu pensada per incentivar el consum i millorar l\u2019experi\u00e8ncia de visita al centre comercial.<\/p>\n<p style=\"font-weight: 400;\"><strong>\u00a0<\/strong><strong>\u00a0<\/strong><\/p>\n<p style=\"font-weight: 400;\"><strong>Activitats infantils i tallers creatius<\/strong><\/p>\n<p style=\"font-weight: 400;\">Les fam\u00edlies tindran un paper protagonista aquest estiu a La Fira amb una programaci\u00f3 de tallers organitzats per l'equip del <strong>Cau dels Nanos<\/strong>. El primer ja va tenir lloc el passat 5 de juliol, amb manualitats inspirades en la festivitat de Sant Pere.<\/p>\n<p style=\"font-weight: 400;\">A l'agost, el p\u00fablic infantil podr\u00e0 tornar a gaudir d'una sessi\u00f3 nova per fer volar la seva imaginaci\u00f3. En aquesta ocasi\u00f3, ser\u00e0 el dissabte 30 d'agost amb el taller <em>Refresca l\u2019Estiu: exploraci\u00f3 sensorial per a petits curiosos<\/em> pensat per a infants a partir dels sis mesos on l'aigua, el gel i l'escuma seran els seus acompanyants.<\/p>\n<p style=\"font-weight: 400;\"><strong>M\u00fasica en directe i \u2018tardeo\u2019 a la terrassa<\/strong><\/p>\n<p style=\"font-weight: 400;\">La m\u00fasica en directe ser\u00e0 una altra de les protagonistes d'aquest estiu a La Fira. Un dels moments m\u00e9s destacats ser\u00e0 el 22 d'agost amb la <strong>Tarda Musical<\/strong> que tindr\u00e0 lloc a la terrassa de la segona planta del centre comercial. L'esdeveniment comptar\u00e0 amb l'actuaci\u00f3 de <strong>Los Chicos de las Converse<\/strong>, un duet de DJs indie que ja ha conquerit escenaris de refer\u00e8ncia amb les seves sessions fresques i ballables.<\/p>\n<p style=\"font-weight: 400;\">La campanya culminar\u00e0 el 27 de setembre amb la ja tradicional <strong>Festa Flaix de Tancament<\/strong>, un esdeveniment festiu que posar\u00e0 fi a l'estiu de la millor manera possible amb m\u00fasica, activitats i moltes sorpreses per a tots els p\u00fablics.<\/p>\n<p style=\"font-weight: 400;\"><strong>Una aposta per l\u2019oci i el comer\u00e7<\/strong><\/p>\n<p style=\"font-weight: 400;\">Amb aquesta campanya, La Fira reafirma el seu comprom\u00eds com a espai de compres i lleure de refer\u00e8ncia a Reus. Una programaci\u00f3 pensada per gaudir en fam\u00edlia, en parella o amb amics, i que cerca connectar amb tots els p\u00fablics mitjan\u00e7ant experi\u00e8ncies memorables.<\/p><\/div><\/div><\/div><\/div><\/div><div  class=\"wrap mcb-wrap mcb-wrap-6cpan9fzo one-second tablet-one-second laptop-one-second mobile-one vb-item clearfix\" data-desktop-col=\"one-second\" data-laptop-col=\"laptop-one-second\" data-tablet-col=\"tablet-one-second\" data-mobile-col=\"mobile-one\" style=\"\"   ><div class=\"mcb-wrap-inner mcb-wrap-inner-6cpan9fzo mfn-module-wrapper mfn-wrapper-for-wraps\"  ><div class=\"mcb-wrap-background-overlay\"><\/div><\/div><\/div><div  class=\"wrap mcb-wrap mcb-wrap-1f11nuaob divider   mobile-one vb-item clearfix\" data-desktop-col=\"divider\" data-laptop-col=\"\" data-tablet-col=\"\" data-mobile-col=\"mobile-one\" style=\"\"   ><div class=\"mcb-wrap-inner mcb-wrap-inner-1f11nuaob mfn-module-wrapper mfn-wrapper-for-wraps\"  ><div class=\"mcb-wrap-background-overlay\"><\/div><\/div><\/div><div  class=\"wrap mcb-wrap mcb-wrap-jxwweexfr divider   mobile-one vb-item clearfix\" data-desktop-col=\"divider\" data-laptop-col=\"\" data-tablet-col=\"\" data-mobile-col=\"mobile-one\" style=\"\"   ><div class=\"mcb-wrap-inner mcb-wrap-inner-jxwweexfr mfn-module-wrapper mfn-wrapper-for-wraps\"  ><div class=\"mcb-wrap-background-overlay\"><\/div><\/div><\/div><\/div><\/section><section class=\"section mcb-section mfn-default-section mcb-section-xya0k15k default-width\"   style=\"\" ><div class=\"mcb-background-overlay\"><\/div><div class=\"section_wrapper mfn-wrapper-for-wraps mcb-section-inner mcb-section-inner-xya0k15k\"><div  class=\"wrap mcb-wrap mcb-wrap-8wxqoc7gp one-second tablet-one-second laptop-one-second mobile-one vb-item clearfix\" data-desktop-col=\"one-second\" data-laptop-col=\"laptop-one-second\" data-tablet-col=\"tablet-one-second\" data-mobile-col=\"mobile-one\" style=\"\"   ><div class=\"mcb-wrap-inner mcb-wrap-inner-8wxqoc7gp mfn-module-wrapper mfn-wrapper-for-wraps\"  ><div class=\"mcb-wrap-background-overlay\"><\/div><\/div><\/div><\/div><\/section><section class=\"section mcb-section mfn-default-section mcb-section-og5fq3h4p default-width\"   style=\"\" ><div class=\"mcb-background-overlay\"><\/div><div class=\"section_wrapper mfn-wrapper-for-wraps mcb-section-inner mcb-section-inner-og5fq3h4p\"><div  class=\"wrap mcb-wrap mcb-wrap-gf66ay6dq one tablet-one laptop-one mobile-one vb-item clearfix\" data-desktop-col=\"one\" data-laptop-col=\"laptop-one\" data-tablet-col=\"tablet-one\" data-mobile-col=\"mobile-one\" style=\"\"   ><div class=\"mcb-wrap-inner mcb-wrap-inner-gf66ay6dq mfn-module-wrapper mfn-wrapper-for-wraps\"  ><div class=\"mcb-wrap-background-overlay\"><\/div><div  class=\"column mcb-column mcb-item-7x4f9fqu one laptop-one tablet-one mobile-one column_button vb-item\" style=\"\" ><div class=\"mcb-column-inner mfn-module-wrapper mcb-column-inner-7x4f9fqu mcb-item-button-inner\"><a class=\"button  button_left button_size_1\" href=\"https:\/\/www.lafiracentrecomercial.com\/es\/actualidad-sin-filtros\/\"         title=\"\"><span class=\"button_icon\"><i class=\"icon-left-open\"  aria-hidden=\"true\"><\/i><\/span><span class=\"button_label\">Volver a Actualidad<\/span><\/a>\n<\/div><\/div><\/div><\/div><\/div><\/section><\/div>"},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.lafiracentrecomercial.com\/ca\/wp-json\/wp\/v2\/posts\/7032","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lafiracentrecomercial.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lafiracentrecomercial.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lafiracentrecomercial.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lafiracentrecomercial.com\/ca\/wp-json\/wp\/v2\/comments?post=7032"}],"version-history":[{"count":2,"href":"https:\/\/www.lafiracentrecomercial.com\/ca\/wp-json\/wp\/v2\/posts\/7032\/revisions"}],"predecessor-version":[{"id":7036,"href":"https:\/\/www.lafiracentrecomercial.com\/ca\/wp-json\/wp\/v2\/posts\/7032\/revisions\/7036"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lafiracentrecomercial.com\/ca\/wp-json\/wp\/v2\/media\/7034"}],"wp:attachment":[{"href":"https:\/\/www.lafiracentrecomercial.com\/ca\/wp-json\/wp\/v2\/media?parent=7032"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lafiracentrecomercial.com\/ca\/wp-json\/wp\/v2\/categories?post=7032"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lafiracentrecomercial.com\/ca\/wp-json\/wp\/v2\/tags?post=7032"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}